To install our 1st party tracking you need to implement our redirect script first. You can find the information how to set it up here:

If you want to implement the redirect script via Google Tag Manager, please follow the instructions here:

Installing-1st-party-tracking-with-google-tag-manager

Implementing the script

The conversion script has to be implemented here in the Shopify administration backend:

Go to Settings --> Checkout --> Order processing --> Additional content & scripts

You can find the conversion script here:

<script>
  (function() {
    var el = document.createElement('script');
    el.setAttribute('src', '//cdn.trackmytarget.com/tracking/s/checkout.min.js');
    el.setAttribute('data-type', 'sale');
    el.setAttribute('data-offer-sid', 'OFFER_SID');
    el.setAttribute('data-event-sid', 'EVENT_SID');
    el.setAttribute('data-id', '{{ order_number }}');
    el.setAttribute('data-amount', '{{ subtotal_price | money_without_currency }}');
    el.setAttribute('data-currency', '{{ currency }}');
    document.body.appendChild(el);
  })();
</script>
<noscript>
  <img src="https://p.trackmytarget.com/?type=sale&amp;offer_sid=OFFER_SID&amp;event_sid=EVENT_SID&amp;id={{ order_number }}&amp;amount={{ subtotal_price | money_without_currency }}&amp;currency={{ currency }}" alt="" width="1" height="1" border="0" />
</noscript>

Parameters

OFFER_SID required
Replace with 6 character sID of the Offer. You can find this value in Offer list of the marketplace or ask your account manager.
EVENT_SID required
Replace with the 6 character sID of the product group. You can find this value in the tracking tab when creating or editing an Offer or you can ask your account manager.